Coinspeaker Failings of the Retail Industry: How Have Platforms Missed the Mark, and What Can We Learn from Reckoon?The development of technologies is moving forward and it can't but influence the development of many industries. Big data and machine learning are believed to be the key factors for retail industry growth.Failings of the Retail Industry: How Have Platforms Missed the Mark, and What Can We Learn from Reckoon?